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I worked closely with the client in a collaborative process that began with understanding her needs, defining the target audience, and refining the key messages to highlight her unique position in a competitive field.

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We started by mapping the site’s goals: to clearly present the types of sessions offered, provide an easy way to get in touch, and build both a personal and professional connection with potential clients.

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The site’s design was fully tailored to her vision, using a natural and distinctive visual language that showcases her portfolio and warm approach to families and pets.

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We refined the site through ongoing feedback and collaboration, leading to a final product that’s intuitive, personal, and aligned with her brand.